Ch. 2: The quarter-inch drill bit, sparks, and expectations

Aug 01 2019 | 00:03:20

00:00 / 00:03:20

Show Notes

“No one buys a quarter-inch drill bit because they need a quarter-inch drill bit. What they need is a quarter-inch hole.”? -- Ted Levitt

In an interview with Tim Ferris on his podcast, Seth Godin explains Ted Levitt’s quarter-inch drill bit theory.

Other Episodes

Episode 0

January 23, 2020 • 00:03:49

The other side of your fear

The woods are dark and spooky. Writing a book doesn't have to be. [ https://youtu.be/LEaCdTnQV9E ] https://youtu.be/LEaCdTnQV9E

Episode 0

February 20, 2020 • 00:01:37

Ch. 12: It’s an Experiment

“We often say that the biggest job we have is to teach a newly hired employee to fail intelligently... to experiment over and over...

Episode 0

March 12, 2020 • 00:03:24

Seems like the time is ripe for another SPARK Campfire

Quarantined to your home? We practically are with basketball practices and games canceled, concerts postponed, and you can't just watch Netflix all the time...